Analytics’ new role in SEO
Posted on April 14th, 2008 by Hurol Inan [No Comments]
Until recently, web analytics and search engine optimisation (SEO) have operated in relatively distinct spheres. You churned out web analytics data to see how users behaved on your site; and you used all the tricks in the SEO book to improve your ranking in the search engine result pages (SERPs) and drive more traffic to your website.
