Lights, camera, action: The Bienalto camera is rolling

Video is a must-have medium in the digital world. In the US, in October alone, more than 167 million Internet users watched nearly 28 billion videos (source: comScore). That’s a lot of online viewing.

And why wouldn’t there be, when absolute gems go online everyday. Take a look at this video to see what we’re talking about:

Clearly, there are some strong benefits to putting video up on your site. Here are a few of them:

• It offers captivating and dynamic content
• It enhances the user experience and builds deeper relationships
• It compliments and reinforces messages on the page
• It provides a strong call to action for your web visitors.

“Video is a great way of getting critical marketing messages across quickly and memorably, via engaging sound bites. It lets you reach time-poor audiences – like busy managers – who won’t read through pages of copy,” said Hurol Inan, Managing Director, Bienalto.

“Plus, it helps to build relationships by putting a face on the people within your organisation.”

But for video work as a marketing tool it must be professional, clear and cleverly edited – a true reflection of your brand. On the flip side, if your video production is inferior, it will damage your brand and image.

Introducing Cam Smeal

Bienalto now offers high quality video production services. Led by Cam Smeal, who has 20 years experience in the Film and Television industry, Bienalto is producing powerful, engaging and effective video communications.

Working with Cam and Bienalto, you get complete control of your production, from initial planning to distribution of the finished video. With Cam’s expertise, we deliver very high editorial and technical standards using the latest High Definition video equipment.

Cam says, “Just because we are shooting a corporate video, it doesn’t mean that our production values shouldn’t be as high as if we were shooting a feature film. We treat the two as the same – resulting in an extremely high quality product.”

Of course, it comes without the blockbuster budgets. Producing video is a surprisingly cost-effective process, and Bienalto can work within a broad range of budgets.

Speak to Bienalto today about how video will add impact to your website.