12 August 2010
Over the past few weeks, the team at Bienalto has been busily coordinating a nationwide survey of System Administrators on behalf of Frontline Systems.
5 August 2010
After months helping Engineers Australia run its Make it so campaign (www.makeitso.org.au), we were as keen as anyone to learn which idea has been selected to be made so. The selected idea was announced in early August following a lengthy judging process – and what a worthy idea it was.
27 May 2010
How effective are your email newsletters? Are they being read, or do they simply add to the noise in your customers’ inbox? More importantly, do they have a positive impact on your business? Email newsletters are an incredibly cost-effective and fast way to connect with your customers. Yet too often, they don’t measure up to their marketing objectives of nurturing customer relationships, informing and educating, generating leads, and keeping the business competitive.
Almost every organisation has the potential to extract more value from their newsletter programs and to leverage the online channel more effectively to get results. Learn from two very experienced marketing professionals who have used email marketing programs to complement and extend other marketing strategies.
20 May 2010
In our 2010 Web Analytics Survey, 49% of respondents said their websites were “not effective” or “somewhat effective”. This is a disappointing result.
In the digital age, your website is critical. Organisations simply cannot afford to survive without a solid web presence. And while some are embracing advanced initiatives such as social media and multi-channel marketing; others have very under-developed online programs.
20 May 2010
We are pleased to report the phenomenal success of Make it so, the online competition held by Engineers Australia that was managed by Bienalto.
The competition, which ran for 12 weeks and closed on 15 May 2010, smashed its targets and delivered huge results for our client. Engineers Australia has set a new precedent when it comes to using a CRM and the digital channel to connect with their audience.